These conchas style pan de muerto are the best of both worlds, combining two classics of Mexican baking. As if that weren't enough, they are filled with McCormick® Strawberry Guava Jam, making them perfect to enjoy with hot chocolate.Did you know? In Mexico, Day of the Dead is celebrated on November 1st and 2nd. To commemorate this day, Mexican families create an altar in honor of their deceased loved ones and place their favorite dishes on it, including pan de muerto. This delicious treat is called “pan de muerto” because it is a round cake resembling a “skull” and decorated with “bones” of a skeleton.