As is well known, in Mexico we are lovers of sweet bread and we have a great offer in local bakeries: ears, cookies, piloncillo pigs, banderillas, bows, donuts, and bolillos, however, the favorite is the concha.

The conchas are a round and very fluffy bread, which has a sweet topping that makes it look very similar to a sea shell. As for its origin, this is somewhat uncertain. In Mexico, wheat flour arrived with the colonizers and sweet bread with the French, so it is speculated that the sweet concha was inspired by brioche bread, to which a rich topping was added.

Best of all, this gastronomic and cultural icon is not only found in bakeries, as it can now be part of your outfit thanks to Adidas. On May 4th, two popular bakeries began giving away strawberry, chocolate, and vanilla conchas in bags with the brand's logo, causing a stir among foodies and fashionistas.

You can also read: Our 8 best concha recipes

Subsequently, Adidas posted a teaser of the collection on its Instagram, and a good number of influencers began sharing photos of the three models that would soon be on sale, it was love at first sight!

Adidas, one of the largest footwear brands in the world, has announced one of its most anticipated collections, which consists of three Superstar sneakers in the shape of the favorite sweet bread of Mexicans: the concha!

This shell sneaker is available in 3 colors: brown, beige, and pink; shades that emulate the most popular flavors of this sweet bread. Additionally, these sneakers have a very fluffy exterior, making them the perfect element to create a high-impact outfit.

So, if your love for sweet bread knows no bounds, then you have to rush to your nearest store and buy your new concha sneakers. As for the price, various media outlets have reported that the price of these models is $2,399 and they have been available since May 15th.

You can also read: 10 must-have recipes to make original conchas

[size= 10pt]Photos: Adidas[/size]